What is GroomFest?
GroomFest NZ is New Zealand’s dedicated dog grooming festival, bringing together professional groomers, industry leaders and dog-loving consumers for a weekend of education, competition and connection.
Created to support and grow the grooming industry in New Zealand, GroomFest is designed to be welcoming, inspiring and accessible for all levels — from first-time groomers through to experienced professionals, as well as pet owners wanting to learn more about their dogs.
What To Expect?
🏆 Grooming Competitions
Watch and compete in a range of classes across all experience levels.
🎓 Seminars & Workshops
Learn from experienced groomers, educators and industry professionals.
🛍 Trade & Vendor Area
Shop grooming tools, products and discover new brands.
🤝 Networking & Community
Meet other groomers, connect with brands and be part of the industry.
🎉 Social Events
Including a fun Saturday night quiz & networking event.
Competition Classes
GroomFest will feature a range of competition classes designed to be welcoming, inclusive and suitable for all experience levels.
Whether you're entering for the first time or competing at a high level, there’s something for everyone.
Breed Classes
Gundogs • Terriers • Purebreed • Poodle
Creative & Salon
Salon Freestyle • Asian Fusion
Beginner & Fun
1st Time Competitor • Doubles
Model Dog
Model Dog • Model Dog Head
Not sure where to start?
Our beginner-friendly classes are designed to help you step into competition with confidence.
Even if you’re not competing, the competitions are incredible to watch and a highlight of the weekend.
Meet the Judges
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Blake Hernandez (USA)
A globally recognised groomer and educator, Blake is known for his magnetic stage presence and trendsetting style.
Blake brings a fresh, modern perspective to the grooming industry and will also be your MC for the weekend - expect high energy, inspiration, and plenty of entertainment! -
Wendy Drummond (NZ)
Wendy is a highly respected figure in the New Zealand grooming industry, known for her deep technical knowledge and passion for education. With years of experience working with groomers of all levels, she has built a reputation for helping others refine their skills and elevate their grooming standards.
Her judging style is thoughtful, supportive, and focused on bringing out the best in every competitor. -
Cathy Wallace (NZ)
Cathy has been part of the dog grooming world since the early 1980s.
Cathy was awarded NZ Groomer of the Year in 1993 and regularly judges competitions across New Zealand and Australia.
Known for her strong attention to detail and commitment to breed standards, Cathy is passionate about supporting and developing the next generation of groomers.
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Seminars
GroomFest will include a range of seminars and hands-on workshops for both industry professionals and the general public.
Topics may include:
- Live Westie groom
- Handling difficult dogs
- Asian Fusion
- Pet First Aid
- Coatology/microbiology
- Business/pricing etc
- At home maintenance for pet owners
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Vendors & Exhibitors
GroomFest will feature a dedicated trade exhibition area, giving attendees the chance to:
✨ Discover new products
✨ Shop grooming tools
✨ Watch live demonstrations
✨ Connect with brandsVendor spaces are positioned around the central competition ring, ensuring strong visibility and constant foot traffic throughout the event.
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Join us at GroomFest NZ
Be part of New Zealand’s dog grooming community event.